The intensity of the coloring of this salt will leave you breathless, especially when we tell you that it's completely naturally-ocurring, without the help of colorants or preservatives. The reason is clay, most specifically Red Alaea clay, that is found between the layers of lava rock only in Hawaii. For that reason alone, the logistics of harvesting this clay make this salt even more unique. The clay is baked and then bonded to another great Hawaiian salt called White Silver, resulting in this brilliant Red Gold Sea Salt. You'll find this salt has an earthier flavor than most, with hints of sweetness.