The BaitFuel Gel Lure Scent was developed in a Lab and proven on the water. BaitFuel is supercharged with Fish Active Scent Technology (F.A.S.T.) and scientifically engineered to stimulate a fish s predator instinct. For years, the ingredients in scent and attractants have sounded like they belong in the kitchen not on the water. BaitFuel Gel Lure Scent has the science to back them up. Provokes key predatory aggression habits in fish, stimulating more bites and longer hold times Scent cloud behind your bait and expands your strike zone to bring more fish to your bait