10% of your purchase from items in our Breast Cancer Awareness collection marked with a pink ribbon will go to the Breast Cancer Alliance, a national foundation that has awarded more than $37 million to breast cancer research, fellowships, and screenings for underserved communities. Reflex Lock-On grips from ODI have been engineered to reduce impacts and vibration being passed on to the riders’ hands to allow you to ride more with less pain and fatigue.