The Core Tackle TUSH Swimbait Hook is a best seller for many good reasons. First, it creates a unique side-to-side belly roll that creates a lifelike baitfish motion predator fish respond to with rod-bending strikes. Second, its compact profile lets you skip it into thick cover where the big ones are hiding and get it out without trouble. Its internal and centered weight system adds a little extra casting weight, and it locks your favorite bait in place which helps extend the useful life of your soft bait. Best of all, this meticulously designed weighted swimbait hook from Core Tackle delivers a game-changing hook-up ratio. Improves your hook-up ratio Creates a wide, side-to-side belly roll Skips into thick cover without trouble Centered, internal weight system Locks bait in place