Pro-Cure Bait Brite adds intense shine to your baits like herring, anchovies, shiners, threadfin shad, etc. The shiny appearance of freshly polished scales on your baits results from a chemical reaction when exposed. Add 1/2 teaspoon of Bait Brite concentrated bluing and bait brightener to your favorite brine recipe. In the same family as laundry bluing but more powerful, the Pro-Cure non-toxic, biodegradable formula contains no floral scents that could warn fish away. Bait Brite is great for fresh and older baits; just soak for a few hours to rejuvenate the natural shine and flash. Adds intense shine to your baits Same family as laundry bluing, but more potent than grocery store products Works great with no floral scents 2 fl. oz. Made in the USA