The Frog Factory Boom Boom Poppin' Frog stands out in the market with its deep concave mouth that effectively pops and sprays water, creating a significant disturbance that attracts predatory fish from dense cover. This topwater lure is particularly effective due to its unique "FrogFur" top, a patent-pending feature designed to increase hook-up ratios by catching on the rough teeth of bass, reducing the chances of a fish freeing itself after striking. Designed by renowned angler Fred Roumbanis, this lure is modeled after the highly successful Stanford Baits Boom Boom Hollow Body Popping Frog, delivering top-notch topwater action to make for unforgettable days on the water. It features a strategic diamond-shaped belly weight that optimizes the lure's stability and a specialized razor-sharp Mustad Wide Gap Double Frog Hook that enhances hook penetration. This design is essential if you want to augment your topwater tactics with a lure that offers more action and potential for strikes than traditional frogs. Length: 2 3/4 in. Weight: 3/8 oz. Key Feature: "FrogFur" top for improved hook-up ratios Unique Design: Deep concave mouth for maximum water disturbance Enhancements: Diamond-shaped belly weight and enhanced hook system for better stability and hook penetration Versatility: Ideal for dense cover and varied topwater conditions Quantity per pack: 1