Catch more fish with the new and improved BerkleyA(R) Flicker ShadA(R) Jointed Lure. It's designed to imitate a real shad with its realistic size, profile, and dive depth. Plus, it produces a realistic tail movement that drives fish wild thanks to its jointed construction. Imitates a real shad with its size, profile and dive depth Jointed construction for maximum rattle and roll action Slow rise for a realistic look Fusion19 hooks Individually tank tested