Careful setup deserves a scope that repays it. The Thrive X 3-12x44mm gives you parallax adjustable from 10 yards to infinity and 60 MOA of travel to work with, so a rifle zeroed properly stays honest across the distances you actually shoot. At 3x the field runs 36.2 feet at 100 yards, wide enough to pick up movement and follow it. Wind it to 12x and that narrows to 9.2 feet, which is where identification happens. The ZEROPLEX reticle is calibrated at 12x, the top of that range. There is no single distance that hunting happens at, and a scope that pretends otherwise makes the shooter do the work. The 3-12x44 is built for the spread of ranges a real season produces, and set up to be trusted across all of them. 30mm 6061-T6 Aluminum Maintube 44mm Objective Lens Run Turrets Capped Or Uncapped 0.25 MOA Turret Click Value ZeroTech Triple-A Lifetime Warranty