The Cush Core Bead Bro tire installation tool is like having a helping hand from your best bud, to get that pesky last bit of rubber up and over the lip of the rim. We've all been there...new tire installation 90% complete, all you've got to do is get that last section into the rim. Yet try as you might, it just keeps moving around the rim and refuses to comply. Anger leads to fury, and you're ready to chuck the whole thing over the fence and walk away. Bead Bro puts a stop to that. Features: Holds the bead down in the rim channel, allowing you to use both hands to complete the remaining tire installation - It's like having a third hand Locks bead to the rim using a rubber bumper - won't scratch or damage you rim Designed for any rim width - multiple spoke holder channels adapt the Bead Bro to every rim width Compatible with carbon and alloy wheels