Whether you're trail-bound or an in-town regular, this collared button-up is built for style-forward comfort with incognito performance. Lab tested to lower skin temp, this UPF cooling fabric is the world's first technology that delivers instant and continuous cooling before the first sign of sweat. Feel the tangible coolness of this shirt even before you put it on. It keeps you feeling fresh on the warmest and sunniest days and looking sharp, wear after wear, thanks to wrinkle-resistance. With hidden venting above the chest pockets and a mesh-lined back panel, air flows freely to keep your cool through the day's endeavors.