If you want to put bait on target, you&';ve got to fish smarter. The Optimum(TM) downrigger is positively ingenious. This smart, connected system gives you access to critical trolling data and lets you raise, lower and cycle weights using the full-color LCD display, your HumminbirdA(R) fish finder, or even your mobile device. No matter where you are on the boat, you&';re in charge. And the fish won&';t know what hit them.