The closest thing you can get to live bait. The Northland Fishing Tackle Eye-Candy Paddle Shad is so incredibly good-looking, with natural movement and buoyancy, that walleye and other predators don't hesitate to pounce. The high-action boot tail and bubble-producing spiked body never fail to stir up underwater interest, at any speed. Made of Northland's Super theremoplastic elastomer material, the Eye-Candy Paddle Shad has a super-soft texture with a stretchy consistency, yet is extremely durable holds up to fish after fish. Realistic profile looks alive at any speed Natural movement and buoyancy High-action boot tail and spiked body Made of Super TPE material Soft and stretchy, with extreme durability Holds up to fish after fish