The design found on the front of this hat has quite the story behind it. Our fearless leader and CEO commissioned the design originally as a tattoo, and it represents the longitude and latitude coordinates of Northwest Arkansas. We like to see it as a celebration of the area where LIVSN was originally created and that still serves as our headquarters base. Construction details include: Classic Snapback trucker Organic cotton twill material Sweat-wicking headband, Custom interior taping & contrast roping. One size fits all. Available in Olive and Cavalier Blue. Covered by our Fair Deal Guarantee .