The Strike King KVD Square Bill Crankbait was designed by pro angler and BassMaster champion, Kevin VanDam. This crankbait features a square bill design that creates an erratic wandering action and helps deflect it off cover to better entice strikes. If you desire a silent approach, this lure does not have any internal rattles. Get a great action, great colors, and the Strike King trusted performance with the KVD Square Bill Crank! Square bill design Erratic action while running true Silent approach - no internal rattles Perfect for shallow water power fishing Running depth: 3 - 5 ft. Quantity per pack: 1