Precision defines the quality of components and loads selected for Norma's American PH line-up. Production at Norma starts with the highest quality brass cases available in the industry, Norma powder, and bullets specifically selected for North American big game. Most loads feature Norma's tried and true Oryx bonded bullet for maximum penetration and near 100% weight retention. Jimmie Sloan was given a clean slate to design the 'ideal' .338 cartridge. Loaded with a 300 grain Sierra Match King bullet, the 338 Norma ballistically matches the competition, but with drastically improved barrel life.