The Gulp! Alive! Jerk Shad works magic with erratic action and an irresistible scent. Each shad bait mimics that swimming action of a struggling baitfish, making them a great tool for catching the attention of suspended fish. Formulated with a super-absorbent material, Berkley(R) Gulp! Alive!(R) Jerk Shads are supercharged with Gulp! Alive!(R) attractant to deliver one of the best alternatives to live bait out there. FEATURES: Swims with erratic, darting motion that imitates struggling baitfish Designed to entice suspending fish Perfect for fishing near weed lines and structures Formulated to absorb up to 20% more attractant than other soft plastics Store used bait in Gulp! Alive!(R) container to recharge with attractant Model: GAOJS5