Designed for anglers demanding unwavering performance, the redesigned IMX PRO BASS Crankbait casting rods within the Reaction Lineup delivers the technique-specific action with the exact taper and proper flex to maximize angler capability on the water. Crankbait fishing remains a foundational tactic in bass fishing, an efficient way to cover water, trigger reaction strikes, and reach bottom oriented fish with precision. The IMX PRO BASS lineup offers four purpose built options in Medium to Medium Heavy powers, each engineered with a deeper loading, parabolic bend that enhances lure action and keeps trebles pinned. Available in both 7'and 7'6" lengths, these rods deliver the casting distance needed to drive crankbaits to their full running depth, giving anglers the ability to choose the perfect tool to match their cranking style. Driven by G. Loomis'proprietary TaperTec rod building philosophy to fine tune actions and maximize rod performance without excessive material, the redesigne...