The Design & Innovation Award is both a seal of approval and the benchmark achievement for the bike industrys highest-performing products. The Design & Innovation Award is more than just a title-giver or a round of applause for brands. Its the definitive award that decisively tests products in the real world, assessing them in their entirety and reaching considered verdicts. This year once again saw select international journalists, professional test riders, and industry experts invest more than 6,000 hours of their time to partake in the DI. A process.