"Ideally, a great crankin' rod will absorb the punishment dished out on every cast by deep divers, rocky bottoms, hard structure, and crushing strikes. That's what sets Lew's KVD Elite Crankbait Casting Rod apart: it has the sturdy backbone and sensitivity of a premium composite blank, and is also reinforced with FOCAS technology to give you a rod with extraordinary strength through the tipjust the way VanDam likes it. Every model is KVD coded to identify its specific action, and features stainless steel guides with hard zirconia inserts, for use with any line type. Equipped with Lew's open-blank Full Contact reel seat, a high-density EVA split-grip handle, and a stainless steel ""No Foul"" hook keeper. For top-tier sensitivity and precision control, Lew's KVD Elite Crankbait Casting Rod matches the winning formula set by its namesake! Premium composite blank with FOCAS technology Stainless steel guide frames with zirconia inserts Lew's super-sensitive Full Contact reel seat Lightweight high density EVA split-grip handle Stainless steel ""No Foul"" hook keeper"