"When presenting an average crawfish crank produces the equivalent of a meager fish yawn, you need the extra ""oomph"" of a STORM ThunderCraw Crankbait. Pumped up with a wide, vibrating action and loud rattle, the ThunderCraw wakes bass out of any lethargic hum-drum day and right into action. The lure's claws fall in a defensive up position just like the posture of a natural craw. STORM knows how to bring thunder to your next fish fight! Wide, vibrating action and loud rattle Wakes bass into action on a lethargic day Claws fall in a defensive up position just like the posture of a natural craw"