Archetype: The original pattern or model of which all things of the same type are representations or copies. A fitting name for a briefcase manufactured by a third-generation briefcase manufacturer. The Archetype is excessive, there’s no avoiding that. It’s unrestrained and a nod to an age gone by. Everything is leather, the interior panels, pockets, tabs, all of it our signature Gray Wolf or soft pebbled Caramel hides. Consider it a piece of boardroom armor. Walk in carrying The Archetype and your opening remarks are made before you utter your first words. Your remarks? We’ll reference the veritable Shawn Carter, “I ain’t a business man, I’m a business, man.” Get that bread.