Tour Soft Golf Ball now with 360 Alignment Integrated Marking to help achieve better performance where precision is needed. Players using a Titleist golf ball with AIM are up to 35% more precise in aligning their putts.For players who prioritize soft feel, with great all-around performance. New faster, large core delivers faster ball speed for longer distance off the tee, incredible soft feel, and low spin on long game shots. 346 quadrilateral dipyramid dimple design delivers optimized ball flight for long distance. Reformulated thin Fusablend cover for dependable greenside spin for excellent short game control.Player Benefits: