The Jackall Keeburn is a unique vibration bait. Its key feature is a light weight circuit board body. This allows it to vibrate much more compared to a full metal body design. With the weight design giving it a low center of gravity, a lift and fall technique will make the lure shimmy effortlessly, while straight retrieve will give out a strong vibration. This unique lure will surely catch them year round!FeaturesCircuit Board BodyLow center of gravityWorks as a jigging blade bait or straight retrieve crankbait