Reef Runner Flash Shad Lipless Crankbait - This unique, innovative lure is designed to attract fish from a distance with its angled mirrors that create bright flashing, with vibrant color options and a built-in rail & rattle sound chamber. The slower fall allows the flash mirrors to shimmer and shine and give a solid return on your sonar. The lipless design lends the ability to swim or rip this bait in any water column, making it a perfect choice for anglers looking to add a new weapon to their arsenal. Angled inset mirrors create intense flashing colors for high visibility Light action and internal rattle activate with minimal movement Slower fall rate keeps the bait in the strike zone longer - ideal spring walleye lures for cold water Lipless body excels in bottom-hopping, burning, or yo-yo retrieves Summer and winter use